This is particularly crucial for younger prospects, those 25 to 35 year old first time home buyers who have represented a large portion of new home sales this year. Raised on the internet, these buyers expect an on-line experience that’s not just pictures and words; they expect engagement. The most successful home builders give these buyers a way to interact that holds their attention and keeps them on the website.
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iPad integration for the IHMS Internet ToolKit gives home builder superintendents, customer service personnel, subcontractors and suppliers full graphical access to all pertinent IHMS information without the need for a laptop or desktop computer. “It’s very rewarding to have our products and performance recognized outside of our custom base,” said Mark Finelli, MARK SYSTEMS President. “As one of the few independent ERP software providers for American home builders, this award confirms what our customers have always known – that MARK SYSTEMS’ ability to understand the market and deliver innovative technology tools is unmatched in the industry.” Take time to think about what you want to ask your potential home buyers. This allows you to better help your prospects purchase a home from you. Your sales staff is Sherlock Holmes and traffic answers are the clues you need to solve a potential buyer’s home shopping mystery. This means you’ll need to enforce your sales people to ask the questions and make sure the prospects answer them too. …we’ve been through all of the market’s ups and downs. We were formed during the boom times of the early 80’s, and fought our way through the subsequent over soaring interest rates. Now, more than ever, that wealth of experience can mean the difference between success and failure for our customers… |
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